Xbox Kinect for Merchandisers

Dance Dance Revolution

Here at Mick Design Group, I do business with brand managers, marketers and merchandising people on the regular. These people are equipped with a wide variety of useful tools for understanding as they can about consumers. Determining how long shoppers spend in stores, what path they take through the store, which aisles they spend the most time in, and most importantly to me: which displays catch people's attention.

It's neat to learn about shopping habits and gain insight into which type of displays (regardless of the product) can't help but captivate the eyeballs of consumers.

I was online the other day and came across this video that profiles a great little application for the Xbox Kinect video game system. A creation from the development company Agile Route, this app is called Shopperception and simply records the movement of shoppers within its tracking zone, and gathers useful analytics about shoppers including: time spent per zone/display, SKU touch counts and more.

I guess there's more to these new video game systems than simply becoming an expert at Dance Dance Revolution.

Reaching out to the next generation.

Woodworking has always been a passion for me. Creating something useful with ones own two hands provides a unique sense of satisfaction and accomplishment. For many individuals, their first woodworking experience occurs in junior high and high school. I believe that the more resources our industry can provide to practical arts programs in schools, the more exposure younger generations will have to our work! Read a great article excerpt below.

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Effort Aims to Educate Next Generation Carpenters

Vancouver, WA – TigerStop LLC, supplier of linear positioning systems, and WoodLINKS USA, an organization dedicated to the educational development of incoming woodworkers, have joined forces to support local middle- and high-school wood shop teachers. 

“TigerStop is the perfect partner for WoodLINKS,” Dave Anderson, Northwest director for WoodLINKS, said. “Support from TigerStop for the woodworking program at local schools is one of the primary goals of WoodLINKS."

“The vital, engaging woodworking programs … are a very important link to the success of wood manufacturing in this country,” Anderson said. “I’m confident this support will bring many benefits.”

Saw Gear Donated

TigerStop recently donated a SawGear portable length-measuring tool to Kelso High School in Washington state. The tool was presented to Cory Torppa, wood shop teacher, who said it will allow him to teach decimals, fractions, production, and precision in a simple way that would not be possible otherwise.

Source URL: http://www.modernwoodworking.com/article/effort-aims-to/3653